What is an Anchor Link?
- A link embedded in the text (hyperlink), typically relevant to the content it’s linking to, that can be clicked on.
Why do Anchor text Links matter?
- Anchor text helps Google understand the relevancy and topical nature of the page that it’s linking to.
- Read more about anchor text.
How can I check the anchor text on my site?
- Screaming Frog Tool using the outbound links tab.